The Red Certificate of Honor reads, "On the occasion of the 35th anniversary of the Guangdong Food Industry Association and the 15th anniversary of the Guangdong Pharmaceutical Industry Association, the Qingtian Award, the top individual award in Guangdong's food and pharmaceutical industry, is presented to you in memory of your historic contributions to the building of the world-renowned food and pharmaceutical brands Guangdong Grain, Pearl River Water, and Lingnan Medicine.

As an outstanding private entrepreneur, Zhu Baoguo, Chairman of the Joincare Group and Livzon Group, has persistently driven business development through innovation, and has been committed to the great cause of human health. Led by him, Joincare and Livzon have taken upon themselves to care for public health, and rank among the best pharmaceutical enterprises in China. Zhu has adhered to steady progress and innovative management. Under Zhu's leadership, the enterprises have continually expanding their business scale, with their economic benefits growing rapidly.

Zhu has always maintained a low profile, but has won many honors. He won the Philanthropy Contribution Award in 2006 and the title of Outstanding Private Technology Entrepreneur in 2007. In 2008 he was listed among Guangdong's Pharmaceutical Figures over the 30 Years of Reform and Opening-up, and among Guangdong's Pharmaceutical Entrepreneurs with Outstanding Contributions over the 30 Years of Reform and Opening-up. He was included in the 2009 Pharmaceutical Figures List, and was selected as one of Guangdong's Top 10 Economic Figures in 2010.

In addition to the Qingtian Award, Zhu was also honored as one of Guangdong's Pharmaceutical Entrepreneurs with Special Contributions in 2016.